Singapore Pools Focuses on Innovation
Singapore pools was established on 23 May 1968 to provide safe and trusted betting as a countermeasure against illegal gambling. Over the years, it has continued to expand its scope to meet new needs and demands while ensuring responsible gambling. It also focuses on innovation, making the most of technology to enhance its services for its customers.
The organisation’s journey to digitisation began in 1999, when Singapore Pools went online and allowed users to buy lottery tickets, place sports bets, and more from the comfort of their homes. This expanded its reach and increased its customer base.
As a result, the company continues to innovate to meet the growing demand for online and mobile gambling. Singapore Pools has a number of different online platforms that allow users to participate in various gambling activities. Users can also choose between a variety of payment methods, including credit cards and digital payments.
In addition to its online offerings, Singapore Pools has an extensive network of physical locations. It has more than 2,500 outlets throughout the country, and is one of Asia’s leading gaming operators. Singapore Pools is also committed to promoting responsible gambling practices and helping its customers stay healthy by setting limits on their bets.
The company’s strict adherence to regulations has helped it build a strong reputation among its customers. It operates a legal framework that encourages participation and discourages illegal gambling activities, which can lead to addiction. It is a member of the World Lottery Association and is a leader in responsible gaming practices. The organisation aims to be a world-class responsible operator, and it has made significant investments to enhance its gaming environment.
To ensure that it continues to deliver a stable and reliable gambling experience, Singapore Pools migrated its on-premise applications monitoring system to Oracle Cloud Infrastructure (OCI). The cloud platform provides greater visibility and automation, allowing the business to run applications on a secure, high-performance, and scalable environment. This has enabled the company to reduce troubleshooting time by half.
In line with its commitment to uplifting the community, Singapore Pools Academy collaborated with Collective Campus to empower its staff through purposeful training initiatives. These included two one day tech crash courses covering ideation methodologies, innovation theory, and emerging technologies. This has enabled employees to be more productive in their work and enhance the organisation’s agility amidst the COVID-19 pandemic.